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Arthshastra Indian Journal of Economics & Research

ISSN: 2278-1811 Frequency: Quarterly Peer Review: Double-blind Published since: 2012 Language: English
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A Case Study On Downturn: A Blessing In Disguise

Open Access Original Article

A Case Study On Downturn: A Blessing In Disguise

Ratan Das1,  Jeet Mukherjee2,  Chandan Chatterjee3

1 Assistant Professor, Department of Commerce, Durgapur Government College, District Burdwan, West Bengal

2 Faculty Member, Department of Commerce, Durgapur Government College, District-Burdwan, West Bengal

3 Research Scholor, Department of Economics, The University of Burdwan, Burdwan, West Bengal

Volume 2
Issue 2
Pages 38–48
Year 2013
Published: April 1, 2013
Abstract

The objective of the present study is to showthat the downturn is not essentially a curse forthe Indian economy, but it can be turned into a blessing if the opportunities or the strengths of the company properly exploited. The first part of the topic deals with the definition of the recession or downturn. The harsh impact of the downturn on the Indian economy is discussed in the said portion. The second part deals with the objectives of the study. In this section, the main objective is to focus on the positive impact of the downturn on the Indian economy. The third part deals with the research methodology. The fourth part deals with the discussion of the following three topics:

a) How can the Indian economy benefit from the downturn?

b) How the delisting of the MNCs can be a blessing in disguise?

c) How some of the Indian companies emerged as the winners in spite of the crippling economic conditions?

The fifth part deals with the case study where three types of analysis are performed, which are mentioned below:

a) GDP Analysis

b) MNC index analysis

c) Company Analysis

The sixth segment is the concluding part of the above study. The companies discussed above not only raced ahead in good times, but also marched ahead of their rivals in orderto gain the ground in the downturn. They made it possible because of the distinctiveness of their business models, their strategic decision making capability, and by simply following the fundamentals of the business. The final segment deals with the recommendations for Corporate India, by which the meltdown can be converted into streams of opportunity, not only for a recession, but also for future uncertainties. Hence, a downturn can be turned into a blessing in disguise.

Keywords Downturn Great Depression MNC Winner Gross Domestic Product (GDP) Company
How to Cite

Ratan Das, Jeet Mukherjee, Chandan Chatterjee (2013). A Case Study On Downturn: A Blessing In Disguise. Arthshastra Indian Journal of Economics & Research, 2(2), 38–48. https://doi.org/10.17010/aijer/2013/v2i2/54515

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