Makkar U, Kumar H. Impact of Implementation of Balanced Business Score Card (BBSC) on Organizational Effectiveness : A Case Study of Bharat Sanchar Nigam Ltd (BSNL). pijom [Internet]. 2011 Jan. 1 [cited 2025 Dec. 18];4(1):17-35. Available from: https://indianjournalofeconomicsandresearch.com/index.php/pijom/article/view/62081